Fall/Winter Series 2016
Hold & Drag
Reappropriate the past. 00:01
Reappropriate the past. Flip images and overlays to create re-appropriation.
Branding & logo 00:07
Branding & logo Adidas Gazelle Series
Influencers & Personalities 00:20
Influencers & Personalities Using personalities and models to front the video - so as to create collective fashion exclusivity
Modern meets Retro 00:24
Modern meets Retro Model's platinum blonde hair in contrast with a retro bowling background - creative courage to explore and reinterpret.
Campaign Visual Theme 00:36
Campaign Visual Theme Driven by neon lights and color treatment at a venue with a 90s vibe.
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